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Behavioural Economics: A Very Short Introduction (Very Short Introductions)

Michelle Baddeley




[PDF.xu55] Behavioural Economics: A Very Short Introduction (Very Short Introductions)

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 | #271797 in eBooks |  2017-01-19 |  2017-01-19 | File type: PDF

||0 of 0 people found the following review helpful.| A reality-based economics is what we need!|By Koo Tat Kee|According to the author, ‘Behavioural economics extends economic principles by allowing that our decisions are affected by social and psychological influences, as well as a rational calculation of benefits and costs.’ (P.1) Behavioural economics draws insights from a wide range of disciplines, for example psy| |Behavioural Economics is a valuable addition to Oxford University Press's Very Short Introduction series, being well-suited to an intelligent and curious reader with limited background in the area. Baddeley offers a broad range of concepts, thinkers, experimen

Traditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given efficiently and generally making selfish decisions that work well for us as individuals. Economists also assume that we're doing the very best we can possibly do - not only for today, but over our whole lifetimes too. But increasingly the study of behavioural economics is revealing that our lives are not that
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You easily download any file type for your gadget.Behavioural Economics: A Very Short Introduction (Very Short Introductions)   |  Michelle Baddeley. Which are the reasons I like to read books. Great story by a great author.

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