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Custom Nation: Why Customization Is the Future of Business and How to Profit From It

Anthony Flynn, Emily Flynn Vencat




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 | #830968 in eBooks |  2012-11-15 |  2012-11-15 | File type: PDF

||1 of 1 people found the following review helpful.| Great read for everyone!|By CPascoe|Custom Nation was an enlightening and fun read! I'm currently an economics and finance undergrad student and it never occurred to me until I read this book how integral customization is becoming for businesses. I was actually shocked my college classes hadn't explored the impact of customization on businesses! It's something that everyone doe| |
"...an excellent primer for those looking to cash in on an important area of growth."|—Publishers Weekly||“A must-read for all entrepreneurs—and anyone else interested in the future of business.”|—Frank Piller, Head of MIT&rsquo


Smart brands such as Chipotle, Zazzle, Nike, and Pandora are ditching the outdated 20th century model of a one-size-fits-all approach to providing products and services. From a Netflix movie night to a marriage courtesy of eHarmony, customization is changing every corner of American life and business.

The New York Times bestseller Custom Nation is a practical how-to guide by someone who has built his business on the power of customization. Y...

You can specify the type of files you want, for your device.Custom Nation: Why Customization Is the Future of Business and How to Profit From It   |  Anthony Flynn, Emily Flynn Vencat. I really enjoyed this book and have already told so many people about it!

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