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| #1810706 in eBooks | 2016-06-27 | 2016-06-27 | File type: PDF||About the Author|David L. Olson is the James and H.K. Stuart Endowed Chair and full professor in the College of Business Administration at the University of Nebraska-Lincoln. He has published research in over 150 refereed journal articles, primarily on the topic
Data mining has become the fastest growing topic of interest in business programs in the past decade. This book is intended to describe the benefits of data mining in business, the process and typical business applications, the workings of basic data mining models, and demonstrate each with widely available free software. The book focuses on demonstrating common business data mining applications. It provides exposure to the data mining process, to include problem identif...
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