[PDF.09bu] Essential Law for Marketers (Guru in a Bottle)

Essential Law for Marketers (Guru in a Bottle)

[PDF.kz14] Essential Law for Marketers (Guru in a Bottle)

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 | #3351947 in eBooks |  2013-01-03 |  2013-01-03 | File type: PDF

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|| ||"The second edition of this leading work on the subject makes an extremely valuable contribution to understanding how the law establishes the framework within which marketers must operate but can also provide a source of competitive advantage. An outstanding

Essential Law for Marketers doesn't assume any prior knowledge and has been designed to make UK and EU laws and regulations accessible for marketers at all levels. Jargon-free and easy to follow, it's widely acknowledged by professional bodies and legal experts as a masterful digest of all the main legal principles that need to be understood by sales and marketing professionals working in Europe.
Written by one of the world's leading experts of sales and marketing l...

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