[PDF.89bd] If You're in a Dogfight, Become a Cat!: Strategies for Long-Term Growth (Columbia Business School Publishing)
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If You're in a Dogfight, Become a Cat!: Strategies for Long-Term Growth (Columbia Business School Publishing)
Leonard Sherman
[PDF.jq81] If You're in a Dogfight, Become a Cat!: Strategies for Long-Term Growth (Columbia Business School Publishing)
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| #378678 in eBooks | 2017-01-10 | 2017-01-10 | File type: PDF||3 of 3 people found the following review helpful.| Stimulating and Refreshing|By DK|Well-written and topical, the book puts popular business theories to the test against real world examples of successes and failures in demonstrating that there is no one-size-fits-all solution to creating and growing a lasting company. Highly recommended for young entrepreneurs and established CEOs alike.|1 of 1 people found the following revi||A wonderfully comprehensive view of competition and competitive strategy and illustrating it well with contemporary examples and citing of the scholarly literature and linking that to action oriented techniques. (John Czepiel, New York University Stern School
When Yellow Tail wines launched in 2001, they battled 6,500 other wineries for a share of the American market. By 2007, Yellow Tail sales in the United States exceeded the sales of all French wineries combined. How did this new business enter such a crowded market and succeed?
If You’re in a Dogfight, Become a Cat! explains how businesses such as Yellow Tail survive and thrive in industries embroiled in dogfights”intense competition amo...
You easily download any file type for your gadget.If You're in a Dogfight, Become a Cat!: Strategies for Long-Term Growth (Columbia Business School Publishing) | Leonard Sherman. I really enjoyed this book and have already told so many people about it!
