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Innovation Tournaments: Creating and Selecting Exceptional Opportunities

Christian Terwiesch, Karl Ulrich




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 | #202193 in eBooks |  2009-06-09 |  2009-06-09 | File type: PDF |  1.52

||2 of 2 people found the following review helpful.| A game changer for entrepreneurs and business owners|By Globalup|I took an innovation class at the Wharton School which was taught by one of the authors, who is not only one of the most popular professors at Wharton, but is a successful entrepreneur as well. I was blown away by the process that the professor developed for his class and how effective it was in creating real busi|About the Author|Christian Terwiesch and Karl Ulrich are professors at The Wharton School, where they teach in the innovation and product development field. They have helped dozens of organizations in a wide range of industries - including consumer packaged good

Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify exceptional opportunities for innovation.

An innovation tournament, just like its counterpart in sports, starts with a large number of candidates, with opportunities as t...

You easily download any file type for your gadget.Innovation Tournaments: Creating and Selecting Exceptional Opportunities   |  Christian Terwiesch, Karl Ulrich. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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