[PDF.02xk] Purpose: The Starting Point of Great Companies

Purpose: The Starting Point of Great Companies

[PDF.bi38] Purpose: The Starting Point of Great Companies

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 | #701976 in eBooks |  2014-12-16 |  2014-12-16 | File type: PDF

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||1 of 1 people found the following review helpful.| Revolutionary work on business purpose has both substance and form|By Sankhmmr|Mourkogiannis' book is a triumph. He does two very difficult things well in Purpose: The Starting Point of Great Companies. First, he offers that the proper navigational heading for all businesses is their purpose. Sans purpose there is confusion, hence inefficiency, and ultimately underperformance.|From Publishers Weekly|Leadership consultant Mourkogiannis calls upon CEOs to invest their companies with high-minded ideas rather than strictly bottom-line concerns by discovering their "Purpose." But the definition of Purpose remains vague throughout this rhap

In Purpose, world-renowned thought leader Nikos Mourkogiannis turns the entire idea of leadership on its head and shows that the choice between values and success is no choice at all. Mourkogiannis argues that companies must satisfy the need for purpose--a set of values that defines an organization and inspires and motivates its employees. Rather than organization and structure, ideas are what cause companies to go from good to great. Drawing on examples...

You easily download any file type for your device.Purpose: The Starting Point of Great Companies   |  Nikos Mourkogiannis.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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