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The Compliance Business and Its Customers: Gaining Competitive Advantage by Controlling Your Customers

E. Kasabov, A. Warlow




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 | #3354512 in eBooks |  2012-10-22 |  2012-10-22 | File type: PDF

||About the Author|Edward Kasabov BA, MA, MSc, PhD is a Bulgarian academic with practitioner experience in the food and drinks industry and in entertainment and mass communications, and is currently Associate Professor in Marketing at Exeter Unive

The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. This book explores what the successful compliance-centred businesses are doing to manage and improve customer experience.



You easily download any file type for your device.The Compliance Business and Its Customers: Gaining Competitive Advantage by Controlling Your Customers   |  E. Kasabov, A. Warlow. A good, fresh read, highly recommended.

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