[PDF.30un] The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design (Business Books)

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design (Business Books)

[PDF.oo65] The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design (Business Books)

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 | #768086 in eBooks |  2014-08-22 |  2014-08-22 | File type: PDF

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||0 of 0 people found the following review helpful.| A necessary profile of a company that has evolved dramatically|By Brian Gongol|"The Samsung Way" is a necessary book. Given the broad impact of large companies on our world, every one of them should be examined in at least one book (if not many). And the Samsung story is not only the narrative of an individual company's development into a behemoth, but also a cross-sectional re|About the Author|Jaeyong Song is Professor of Strategy and International Management at Seoul National University (SNU). He received his Ph.D. at the Wharton School, University of Pennsylvania.

Kyungmook Lee is Professor of Organizational Behavior and

An insider's account of the management principles driving one of the world's most innovative companies

Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express.

Based on ten years of research inside Samsung and interviews with 80 of Samsung's top executives, <...

You can specify the type of files you want, for your device.The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design (Business Books)   |  Jaeyong Song, Kyungmook Lee.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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