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Sixty to Zero: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry

Alex Taylor




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 | #964108 in eBooks |  2010-03-13 |  2010-05-04 | File type: PDF

||1 of 1 people found the following review helpful.| The book is an interesting read and easy like a magazine article|By Shaun Rutherford|The book is an interesting read and easy like a magazine article. I've previously read books like "Once Upon a Car" by Bill Vlasic, "An American Icon" by Bryce Hoffman, "Crash Course" and "Engines of Change" by Paul Ingrassia, and others by Bob Lutz, etc. This work is not as in-depth as those,| |
“A cogent kick-the-tires account of a disaster that was 40 years in the making. A gifted writer, Taylor is also refreshingly candid about himself as well as GM. . . . His book is informative—and fun to read.”—Glenn C. Altschul

The collapse of General Motors captured headlines in early 2009, but as Alex Taylor III writes in this in-depth dissection of the automaker’s undoing, GM’s was a meltdown forty years in the making. Drawing on more than thirty years of experience and insight as an automotive industry reporter, as well as personal relationships with many of the leading players, Taylor reveals the many missteps of GM and its competitors: a refusal to follow market cues and consu...

You can specify the type of files you want, for your device.Sixty to Zero: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry   |  Alex Taylor.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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