[PDF.08sp] Strategic Management of Technological Innovation (Irwin Management)
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Strategic Management of Technological Innovation (Irwin Management)
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| #152546 in eBooks | 2016-02-05 | 2016-02-05 | File type: PDF||2 of 2 people found the following review helpful.| The cases were nice lead-ins for the chapters however it would be nice ...|By BeachBabe|Purchased for a masters program course in Strategic Management of Technology. The course covered the entire book. The cases were nice lead-ins for the chapters however it would be nice if the book were had more relevant examples and profiles. Since this is the 4th edition, some things are up|About the Author|Melissa A. Schilling è professore di Management alla Stern School of Business presso la New York University.
Strategic Management of Technological Innovation 5e by Melissa Schilling is the first comprehensive and rigorous yet accessible text for the Technology and Innovation Management course. Unlike other books Schilling’s approach synthesizes the major research in the field providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process and as such is organized to mirror the strategic management proc...
You can specify the type of files you want, for your device.Strategic Management of Technological Innovation (Irwin Management) | Melissa Schilling. I was recommended this book by a dear friend of mine.