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Design by IKEA: A Cultural History
Sara Kristoffersson
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Design by IKEA: A Sara Kristoffersson epub Design by IKEA: A Sara Kristoffersson pdf download Design by IKEA: A Sara Kristoffersson pdf file Design by IKEA: A Sara Kristoffersson audiobook Design by IKEA: A Sara Kristoffersson book review Design by IKEA: A Sara Kristoffersson summary
| #840362 in eBooks | 2014-10-23 | 2014-10-23 | File type: PDF||0 of 0 people found the following review helpful.| Four Stars|By Kai Hsiang Yang|a bit hard to read|0 of 3 people found the following review helpful.| Three Stars|By Kent Larsson|It was ok|||“Kristofferson … has written a cultural history of the marketing giant. … She has interviewed a handful from upper management, read numerous IKEA position papers, followed the trajectory of the company’s significant advertising campa
Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the brand with a particular image of Swedish national identity – one that is bound up with ideas of social democracy and egalitarianism - and its material expression in a pared-down, functional design aesthetic. Employing slogans such as "Design for everyone†? and "De...
You can specify the type of files you want, for your device.Design by IKEA: A Cultural History | Sara Kristoffersson. I really enjoyed this book and have already told so many people about it!
