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When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing)

Geoffrey Heal




[PDF.si32] When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing)

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 | #1680681 in eBooks |  2012-06-19 |  2012-06-19 | File type: PDF

||4 of 4 people found the following review helpful.| Solid social and environmental policies can better align the interests of corporations and their societies.|By Faye Sinnott|Excellent read. The author presents a clear-eyed, articulate and well reasoned case for companies to have solid social and environmental policies. The strategic purpose for these policies is to avoid conflicts with governments or societies by addressing|From Publishers Weekly|Although even a cursory glance at a newspaper reveals some new incident of corporate malfeasance—predatory lending, shady deals between private defense contractors and the government, industrial pollution—Columbia Business Scho

Stories of predatory lending practices and the reckless destruction of the environment by greedy corporations dominate the news, suggesting that, in business, ethics and profit are incompatible pursuits. Yet some of the worst lenders are now bankrupt, and Toyota has enjoyed phenomenal success by positioning itself as the green car company par excellence. These trends suggest that antisocial corporate behavior has its costs, especially in terms of the stock market...

You easily download any file type for your gadget.When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing)   |  Geoffrey Heal. A good, fresh read, highly recommended.

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